Title: Mrs. Porter Calling
Author: AJ Pearce
Publisher: Scribner
Publication date: August 8, 2023
Length: 320 pages
Genre: Historical fiction
Source: Review copy courtesy of the publisher via NetGalley
Rating:
London, April 1943. A little over a year since she married Captain Charles Mayhew and he went away to war, Emmy Lake is now in charge of “Yours Cheerfully,” the hugely popular advice column in Woman’s Friend magazine. Cheered on by her best friend Bunty, Emmy is dedicated to helping readers face the increasing challenges brought about by over three years of war. The postbags are full and Woman’s Friend is thriving.
But Emmy’s world is turned upside down when glamorous socialite, the Honorable Mrs. Cressida Porter, becomes the new publisher of the magazine, and wants to change everything the readers love. Aided by Mrs. Pye, a Paris-obsessed fashion editor with delusions of grandeur, and Small Winston, the grumpiest dog in London, Mrs. Porter fills the pages with expensive clothes and frivolous articles about her friends. Worst of all, she announces that she is cutting the “Yours Cheerfully” column and her vision for the publication’s future seems dire. With the stakes higher than ever, Emmy and her friends must find a way to save the magazine that they love.
Emmy Lake is back! Mrs. Porter Calling is the third in a series of books about a magazine journalist and her group of close friends and colleagues, navigating life on the homefront in WWII-era London. In the first two books, Dear Mrs. Bird and Yours Cheerfully, we see Emmy land a job at Woman’s Friend magazine, where she eventually takes over the advice column, seeing it as her mission to offer compassionate, practical advice to women in need. Over the course of these two books, she also meets and marries a lovely man, and supports her best friend through horrible loss and recovery.
As Mrs. Porter Calling opens, the year is 1943, and Emmy continues her work at Woman’s Friend as well as with the fire service, which monitors and responds to disasters caused by air raids. Emmy’s beloved husband Charles is off on the front lines, the couple having had only a few short days together following their wedding before his deployment. Emmy shares a home with her best friend Bunty, and they lead busy, productive lives — they’ve learned to adapt and carry on, despite the constant fear and rationing.
Emmy’s professional life is thrown into a tailspin when the magazine’s owner dies. He’s bequeathed ownership to his niece, who turns out to be a spoiled upper-class woman who feigns delight with the magazine, provided they implement just a few of her “tiny ideas”. She finds the current version “A Bit Mis” — miserable — and decides that what the readers really need is more stories that are pleasant. Rather than focus on food columns about how to make good meals with limited rations or knitting/sewing clothing when supplies aren’t available, she wants glamour, fashion, and a focus on the beautiful lives of her own class. The staff of the magazine is appalled — this is not what their readers rely on them for — but having no choice, the magazine is changed to Mrs. Porter’s standards, and of course, readership and then advertising drop off. Soon, the future of Woman’s Friend is in doubt, and Emmy and her colleagues become desperate to save it.
Meanwhile, at home, Emmy and Bunty welcome a woman with three young children into their home, and soon their days are filled with activity and joyful chaos — but the realities of war are always present, and soon enough Emmy’s woes at the magazine are eclipsed by a more personal tragedy.
I enjoyed Mrs. Porter Calling so much! Mrs. Porter herself is an insidiously vapid character who acts sweetly haughty, until she hits the team with her “ideas”, all with the most saccharine of smiles and eyelash batting. As Emmy reflects:
I was beginning to feel as if I was being run over by a steamroller made from petals and kittens. It was delightful, but also somewhat immobilizing.
Beyond the work crises, where we can’t help but root for the underdogs — the hardworking, dedicated team of Woman’s Friend — the book delves sensitively into the lives of the women and children struggling to make ends meet on the home front.
“Don’t worry, Em, we’ll do what all the other women in Britain are doing.”
“What’s that?” I said.
“Cope,” said Bunty.
Again and again, Emmy, Bunty, and their circle of friends show what true bravery is, as well as devotion and determination.
While there’s sorrow and conflict in Mrs. Porter Calling, there’s a chipper, upbeat air that carries the story along — the “Keep Calm and Carry On” attitude that lets the characters find happiness even in the darkest of days. I loved the found family aspect of the characters’ lives — despite fears for loved ones on the battlefield or sorrow for those lost, they bond together to get through it all, and clearly show how love and friendship can mend broken hearts.
“War’s bad enough as it is. Imagine if you’re trying to get through this on your own.”
The Emmy Lake books are emotional, entertaining, and heart-warming. I recommend starting at the beginning of the series, and continuing on from there. I understand there’s at least one more book planned, and also read a comment by the author that she hopes to continue writing books that will take Emmy and friends through to the end of the war. I hope that’s the case! I’d really love to see more of Emmy’s story (and will be waiting to see what I hope will be a happy ending for her once the war ends).