The more things change, the more they stay the same.
Or, in the case of season 3 of Virgin River, newly released on Netflix, nothing really changes, and everything pretty much stays the same.
This show. Geez. I love watching it, but it’s also so ridiculous and laughable… and endearing AF.
So, season 3.
Note: SPOILER ALERT!! I’m going to be discussing plot points from the season, so if you haven’t watched, you may want to look away!!
Season 3 picks up soon after the cliffhanger ending of season 2. Season 2 ended with Jack lying bleeding on the floor of his bar, shot by an unknown assailant and on the verge of death. (Except he’s the main love interest and that makes him bullet-proof).
As season 3 opens, Jack is alive! He’s recovering from his bullet wound, but has no memory of who shot him. Signs point to someone connected with the illegal drug trade that once thrived in the woods near Virgin River, but there’s no proof, and the drug business is (thankfully) mostly gone from this season, after being raided and driven out.
Can I get a Hallelujah?? I hated everything about the drug-running subplots of the previous two seasons. Let’s just focus on small-town adorableness, with its quirky personalities and town gossip, and leave drug kingpins to other, darker shows.
OK, back to season 3. Some new characters are introduced, including Jack’s sister Brie, who gets involved with a bad boy and seems to like riding on the back of his motorcycle and other risky behavior. There’s also a notable supporting character missing — Hope, Doc’s sometimes-estranged wife, is out of town for the entire season, making a couple of brief appearances during Zoom calls (apparently because of COVID restrictions affecting the actress’s ability to participate in filming).
There are continuing stories about the son of a woman on the run being sheltered by her friend, teen romance, Doc’s own health issue, and a tearjerker about a local woman diagnosed with pancreatic cancer. Meanwhile, Jack’s ex is STILL pregnant and being obnoxious, and in our main storyline, Jack and Mel are in love, but face ups and downs.
So….
Let me once again break it down into highs and lows.
The good stuff:
- Once again, the scenery is AMAZING. I’d watch a travel documentary just showing aerial views of the woods, the rivers, and the mountains. Except Virgin River is a fictional location (supposedly in Northern California, but filmed in British Columbia). I want to go there! I want my own cabin on the river!!
- The characters themselves are great, especially Mel. She’s a strong, professional woman with endless wells of compassion, a good friend, a devoted sister. I love her to bits and pieces.
- As I said in my post about the first two seasons, any excuse to watch Tim Matheson in action is a gift. He’s just lovely as Doc, gruff and grumbly, but with a heart of gold and a gentle side too. This season, he gets to be particularly vulnerable as he’s put through an emotional wringer, and every time he tears up, my heart melts.
- Small town cuteness!! There’s a lumberjack festival, for Pete’s sake!! Everyone wears flannel, there’s log rolling and a chainsaw competition, and it’s just so corny yet also adorable in all its weirdness.
- And one more time… it’s just so pretty! Like this moment, for example:

Which totally gives me this vibe:

The bits that drive me nuts:
- Time moves SO slowly. As I wrote in my post about the first two seasons: A character who revealed a pregnancy at the end of season one is now (2 episodes from the end of season 2) nearing the end of her first trimester. So… she’ll give birth in season 4 or 5? I guess I was being prophetic: As of the end of season 3, that same character is MAYBE in her second trimester. So expecting her to give birth in season 4 is maybe even a bit optimistic!
- Except in one instance, time moves too quickly. A character reveals early in the season that she was diagnosed with stage 4 pancreatic cancer, is opting for palliative care, and wants to live out her remaining days at home with her family and friends. And within a couple more episodes, she’s dead. No wasting away, no depressing episodes showing her weakening and getting sicker. Just boom — she goes to take a nap after a great day with friends, and then she’s dead. So weird.
- Nothing really changes. Ever. We start the season not knowing who shot Jack. We end the season not knowing who shot Jack. Characters have ups and downs, but the plot is SO static so much of the time.
- We end with Mel telling Jack that she’s pregnant, and that the baby might not be his. Well, we know why that is… but it’s utterly ridiculous. While visiting her sister in LA for a few days, Mel is reminded by her sister that she still has some embryos left from her fertility process with her late husband. Despondent over her break-up (very temporary) with Jack, Mel goes to the fertility doctor’s office. Well, apparently, she walked in and got impregnated, just like that. And that made me roll my eyes so hard I thought they’d fall out of my head. This is a woman with a history of fertility issues, who’s gone through multiple rounds of IVF. She was only in LA for a few days, as far as we could tell. If she was going to move forward with having embryos implanted, she should have been on hormones, at the very least. This is not a single trip to the doctor’s office situation!!
- Jack’s ex is expecting twins (sometime in 2025, I guess), and apparently she’s engaged to some rich guy she’s just met, and everyone talks as if Jack would have no parental rights at all… and I just don’t understand. There’s DNA testing in the 21st century, people! Why does his lawyer act as though he has no chance of being the babies’ legal father unless Charmaine allows his name to be put on the birth certificate?
- Inconsisent supporting characters — there are certain characters whose depiction seems to change depending on what scene they’re in, and I wish the show would just make up its mind! Connie is often shown as an interfering gossip, but then she’ll turn around and offer protection to someone with a secret and acts like other people’s most trusted friend. Which is she? Same with Muriel, who in previous seasons was set up to date Doc as a decoy by Hope (never mind, it’s complicated). Muriel is sort of depicted as someone who might not be trustworthy around other people’s husbands (ugh, I hate that judge-y kind of vibe), but she’s actually completely lovely. Muriel in season 3 is vivacious, supportive, and tons of fun… so why do I feel like the show wants us to be suspicious of her when it comes to Doc?
- Lack of diversity. There is exactly one Black named/featured character on the show. I was shocked when a Black family was seen walking by at the lumberjack games. Wait, there are families of color living in Virgin River? The show needs to open its doors a little wider, is all I’m saying.
Despite my grumbling, I freely admit that I’m hooked on the show. I just wish more would happen in a season. How long is the wait until season 4? Arrrrrggh.
And one final thing: I still haven’t read the books. Should I???
I heard that the books are completely different from the show. This sounds like one of those cheesy shows that’s impossible to resist!
Exactly! There’s something soothing about watching it, even while I’m rolling my eyes!
I’ve not read the books yet, so I haven’t watched the show, but I love how it’s bringing out all these mixed emotions! Also, it IS pretty- that scene with the lights! 😍
It is SO pretty to look at! I’ve enjoyed watching the show, despite all my complaints!
Is Charmaine EVER going to start showing?. After about a year or more it’s getting to be ridiculous
OMG, yes! Have you watched season 4 yet? Just wait…